STUDY FOR TWOJapan / Bangladesh
A world where every child who yearns to study, can make that possible.
These are the branding visuals for “STUDY FOR TWO”, an endeavor of college students aiming to bring learning to those who desire it.
“STUDY FOR TWO” accepts donations in the form of used textbooks by college students, and with the affordable re-pricing, allocates the sales revenue to the education of the children of underdeveloped countries cooperating with the local NPO corporations.
In these visuals, we captured how the actions and thoughts of college students in Japan influenced and connected with the daily life of a girl living in Bangladesh. Providing students with affordable textbooks. Providing the opportunity for children in underdeveloped countries the chance to learn. We have envisioned the connection leading to both futures.
| In charge of： | Planning | Film | PR |
| Genre： | Branding | Children | Education | Developing Country | NPO・NGO | Local |
Tokyo, Japan
| Place | in the Kanto region of Japan | ||
| Area | 2,194㎢ | ||
| Population | 9.27 million people |
Dhaka, Bangladesh
| Founding of the country | 1971 | Major Cities | Dhaka（8.9 million people） / Chittagong（2.59 million people） |
| Official Name | People’s Republic of Bangladesh（Known as Bangladesh） | Major Languages | Bengali（Official language） and other English |
| Area | 149,000㎢（0.39 times that of Japan） | People | Bengali, Chakma etc. |
| Population | 165.5 million people（Bangladesh Bureau of Statistics） | Religion | Islam etc. |
| Capital | Dhaka（8.9 million people） | Currency | １ Taka = 1.25 JPY / 1 dollar = 84.52 Taka |
| Political system | Republic | Industrial distribution | Service industry 53.1％, Industry / Construction industry 31.5％, Agriculture, forestry and fisheries 15.4％ |
Project Information
| Title： | STUDY FOR TWO |
| Client： | STUDY FOR TWO
An activity by college students aimed to create a world where all children who wish to study can. College students donate their textbooks they have finished using, and these are sold at an affordable price, with the proceeds going to educational support for children living in developing nations. Room to Read By providing high-quality education, the aim is to create a world where all children get to achieve their maximum potential and give back to the regional society and the world. They are involved in literacy education in elementary school, and female education in middle to high school education. Public Interest Capitalism Council Spreading Public Interest Capitalism across the country, the council advocates chances to change the status quo of the current world. The council is involved in achieving Public Interest Capitalism through facilitating the ideology with specialist meetings aimed at curating the environment, and members themselves actively practicing Public Interest Capitalism. |
| Location： | Tokyo, Japan Dhaka, Bangladesh |
| Period： | 2019.05 |
| Producer： | Yuki Kondo (WORLD FESTIVAL Inc.) |
| Director + Cam： | Yuki Kondo (WORLD FESTIVAL Inc.) |
| Edit： | Yurika Nakazawa (WORLD FESTIVAL Inc.) |